S/O to LRG who have attempted to capture that “rags to riches” glam-rock-Tragedy with their 2012 holiday lookbook. Atlanta Rapper GUCCI MANE, graffiti artist POSE, snowboarder CHRIS GRENIER, and skateboarders Felipe Gustavo and Chico Brenes highlight Lifted Research Group’s latest collection of denim, hoodies, pullovers, sweaters, button-downs, graphic tees, and outerwear. The 2012 lookbook “High end Low lifes” depicts the life of a hustler in pursuit to the Lavish Life and the struggles along the way. Moral of the story is, #stayFLY no matter what broke or rich. Some of the craziest things you’ve done to survive when your broke is the same shit you’ll end up doing when you get money!
ENDUSTRY STANDARD 